The American Chamber of Commerce in Cambodia

Founded in 1996, The American Chamber of Commerce in Cambodia (AmCham Cambodia) supports, advocates and promotes forward-looking Public and Private Sector collaborations that contribute to the regional and global advancement of the Cambodian business environment, professional development and technological innovation in the overall achievement of meaningful, diversified economic growth.

Event Details


In today's rapidly evolving financial landscape, the lines between banking and insurance are blurring. Customers are increasingly seeking integrated solutions that address their diverse financial needs under one roof. This has propelled the growth of bancassurance, the strategic partnership between banks and insurers to offer insurance products alongside traditional banking services. However, the industry faces challenges like regulatory complexity, cultural differences, and customer skepticism. Embracing innovative strategies and overcoming these hurdles is crucial for bancassurance to thrive in the future.


"Leading the Way: The Future of Bancassurance" is a premier event designed to navigate the exciting yet complex landscape of this growing market. We bring together key decision-makers from banks, insurance companies, external consultants, and regulators to share insights, explore best practices, and chart the course for a successful future. Through cutting-edge keynotes, insightful panel discussions, interactive workshops, and valuable networking opportunities, this event will equip you with the knowledge and strategies to:

  • Understand the current and future state of the bancassurance industry.
  • Discover successful models and best practices for customer engagement and trust building for the bank through Generative AI.
  • Leverage technology to deliver seamless and innovative insurance products and services.

Prepare for emerging trends and build a future-proof bancassurance strategy.

We would like to thank our platinum sponsor AIA Cambodia is guided by our purpose to help Cambodians live Healthier, Longer, Better Lives. As among the Kingdom's premier insurers, AIA Cambodia today offers market-leading life and health solutions for all walks of life ranging from tailor-made crucial coverage plans. Moreover, we also have ACLEDA Bank Plc. as the gold sponsor. ACLEDA Bank Plc. is the bank you can trust, the bank for the people" and the first listed Commercial Bank in Cambodia. ACLEDA Bank has 4 subsidiaries, they are ACLEDA Institute of Business, ACLEDA Securities Plc., ACLEDA Bank Lao Ltd., and ACLEDA MFI Myanmar Co., Ltd. as well as representative offices in the Republic of the Union of Myanmar.

Thank you to our in-kind sponsors: Budweiser for the beer, Cambrew LTD for the beverages, and Malongo coffee. A special thank you The Association of Banks In Cambodia and Insurance Association of Cambodia as the strategic partners.

Join us at "Leading the Way: The Future of Bancassurance" and become a driving force in shaping the future of this dynamic industry.

📅 Tuesday, 5th March 2024

⏱️3:00 pm - 9:00 pm

🎟️ AmCham members pay only $70, non-members pay $85

A table of 10 members: $650 ; A table of 10 non-members: $800

(Includes free flow of wine, beer, soft drinks, coffee break, dinner)

📍Fairfield by Marriott Phnom Penh​

🔗Register link:


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Members price

Member Price$70

Company Members

Employees in member companies but our system is not recognized your email. AmCham Cambodia reserved the rights to change your ticket types if your company is not one of the AmCham members.

Public Price$70

Non-members price

Door Price$85

Group of 10 members tickets (Discounted price)

Public Price$650

Group of 10 non-members (Discounted price)

Public Price$800



Fairfield by Marriott Phnom Penh
Village 10
Phnom Penh, Cambodia

Contact us

For additional event or venue information, please email admin@amchamcambodia.netYou can also reach us at +855 15255191

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